Pharmacy market widens its value advantage over 2022 by nearly one point in seven days thanks to flu season
In the eighth week of 2023, Feb. 20-26, the pharmacy market widens the value advantage over the previous year by nearly one point in seven days, thanks mainly to the pull of seasonal disease products.
In terms of packages sold, however, the difference on 2022 is still negative (-3.4 percent) but steadily decreasing. This is what emerges from the report with which Iqvia updates to the first two months of the year figures and trends in the channel: in eight weeks, pharmacy totals a turnover of 4.1 billion euros, corresponding to almost 396 million pieces.
THE PHARMACY MARKET TO THE EIGHTH WEEK OF 2023
Moderate upward curves also for ethical and commercial: prescription drug grows in two months by 3.7% in turnover and 2.2% in packages sold.
The free-sale area evens out 2022 in values (+0%) and maintains a clear lag in consumption per unit (-10.9%, but again recovering).
ETHICAL DRUG, CONSUMPTION IN VALUES AND VOLUMES
COMMERCIAL AREA, THE TREND IN VALUE AND VOLUME
TRADE AREA, THE PERFORMANCE OF THE BASKETS
Among the baskets, the performance of personal care remains doubly positive, totaling +11.9% in value and +7.5% in volume.
BASKET OF PERSONAL CARE (PEC)
FOCUS PEC, DERMOCOSMETIC
FOCUS PEC, HAIR PRODUCTS
The basket of vitamins and dietary supplements struggles, which for this week marks -2.4 percent in value and -9.6 percent in volume.
FOCUS OTC: VITAMINS AND SUPPLEMENTS
FOCUS OTC: FIBER-BASED LAXATIVES
FOCUS OTC: SYSTEMIC AND TOPICAL PRODUCTS FOR JOINTS
It sinks, however, the patient care basket marking -49.7 percent in value and -52 percent in volume.
PATIENT CARE BASKET (PAC)
NUTRITIONAL BASKETS, VALUES AND VOLUMES
NUTRITIONAL FOCUS, MEAL REPLACEMENT
Flying, as anticipated, are products related to seasonality, which benefit from the persistence of flu-like syndromes and cold ailments. Flu and cold remedies grow in two months by 31 percent in value and 18.4 percent in volume.
SEASONALITY: ANTI-FLU AND ANTI-COLD
Over the same period in 2022, nasal saline solutions mark +65.3% in value and +59.7% in volume.
SEASONALITY: NASAL SALINE SOLUTIONS
SEASONALITY: IMMUNOSTIMULANTS
VETERINARY PRODUCTS
Source: March 2022, “Iqvia, nell’ottava settimana valori in crescita sul 2022 grazie alla stagione influenzale che persiste”, pharmacy scanner.
