Online pharmacy market shows growth, in values, over the same period of 2022
The online pharmacy market also shows after two months sales growth over the same period in 2022, but only in values, because in volumes the difference over the past year still remains negative.
This is according to the report with which Iqvia updates to the ninth week the numbers and percentages of e-commerce in pharmacies and parapharmacies: since the beginning of the year the turnover is close to 128 million euros, the packages sold, on the other hand, reach 12 million.
THE ONLINE PHARMACY MARKET AS OF THE SIXTH WEEK OF 2023
THE PERFORMANCE OF THE BASKETS
Food supplements continue to lead the way with sales approaching 66 million in value totaling a cumulative first 9 weeks of 2023 compared to 2022 of +6.1 percent.
SUPPLEMENTS BASKET
It follows, the personal care basket with a turnover of nearly 38 million euros achieving a cumulative of the first 9 weeks of 2023 compared to 2022 of +11.1%.
BASKET OF PERSONAL CARE (PEC)
FOCUS PEC, BEAUTY WOMAN
At a great distance we find the sop-otc drug basket with just under 14 million (+6.9 percent).
FOCUS OTC, UROLOGY AND REPRODUCTIVE SYSTEM
Among the other baskets, the protracted negative performance of patient care stands out with -35.3 percent in value and -44.7 percent in volume and of nutritionals with -5.3 percent in value and -10.1 percent in volume.
PATIENT CARE BASKET (PAC)
NUTRITIONAL BASKET
NUTRITIONAL FOCUS: CHILDHOOD DIETARY
VETERINARY PRODUCTS
Source: March 2023, “Iqvia, anche nella nona settimana l’e-commerce della farmacia cresce sul 2022 ma solo a valori”, pharmacy scanner.

























