In the 14th week of 2023, the pharmacy market shows slight growth thanks to the driving force of the ethical segment
In the 14th week of 2023, the pharmacy market takes its foot off the brake and shows a slight trend growth, which, however, does not exceed a few tenths of a point.
This is the indication that comes from the report with which Iqvia updated to the seven days from April 3 to 9 figures and trends in the pharmacy channel: in just over three months, pharmacy totals a turnover of 7.2 billion euros, +2.1% over the same period in 2022 (a week earlier it was +1.9%); packages sold, on the other hand, amount to just under 691 million, -3.4% over the past year (-3.7% in week 13).
Both pharmacy macro-compartments contribute to the forward momentum: ethical drug grows in week 14 by 5.7% in value and 3.2% in volume compared to the same period in 2022.
The commercial market increases turnover by 3.3% but loses 5.7% in packages sold.
THE PHARMACY MARKET TO THE 14TH WEEK OF 2023
ETHICAL DRUG, CONSUMPTION IN VALUES AND VOLUMES
COMMERCIAL AREA, THE TREND IN VALUE AND VOLUME
TRADE AREA, THE PERFORMANCE OF THE BASKETS
Among the free sale categories, personal care once again stands out, maintaining the momentum already shown seven days earlier: +19.7 % in value and +15.9 % in volume in week 14 compared to the same period a year ago.
BASKET OF PERSONAL CARE (PEC)
FOCUS PEC, DERMOCOSMETIC
FOCUS PEC, ORAL CARE
FOCUS OTC: VITAMINS AND FOOD SUPPLEMENTS
FOCUS OTC: FIBER-BASED LAXATIVES
FOCUS OTC: OMEGA-3 FATTY ACIDS
Prominent among the segments that remain in negative territory is the patient care segment -34% in value and -39% in volume respectively over the seven days.
PATIENT CARE BASKET (PAC)
While nutritionals put up a good increase in value and volume but in the yearly progressive the packages sold maintain the minus sign.
NUTRITIONAL BASKETS, VALUES AND VOLUMES
SEASONALITY: ANTI-FLU AND ANTI-COLD
SEASONALITY: NASAL SALINE SOLUTIONS
VETERINARY PRODUCTS
Source: April 2023, “Iqvia, nella settimana 14 le vendite in farmacia vanno al “rimbalzino”. Etico sempre trainante”, pharmacy scanner.



































